“Quality is King” the focus of the first AFIA Our Place Workshop

Media Release

11 April 2017

The Australian Fodder Industry Association (AFIA), in partnership with TPC Agriculture, is excited to announce an Our Place workshop that will focus on fodder decisions designed to improve production and profit for dairy farmers.

The first of ten Our Place workshops to be conducted by the partnership in 2017, the “Quality is King” workshop will be held from 10.30am on Friday, 12 May 2017 at Tom and Mick Acocks’ dairy farm, 348 Bonn Road, Rochester, Victoria. Immediately following the workshop, a tour of Jenharwill Baling at Elmore will be conducted.

Tom and Mick Acocks operate a substantial dairy farm near Rochester in northern Victoria and at this workshop will share why “Quality is King” for them. The Acocks’ farm runs around 750-800 milking cows year-round and last year produced 7.8 million litres of milk with average components of 3.3 protein and 4.2 fat. In an average year, they will see 60 to 70 percent of their fodder requirements produced on-farm and are not afraid of selling feed if it is excess to requirements or lower quality than desired. Feed tests are an integral part of their decision-making process when it comes to fodder. Tom and Mick understand that to produce quality milk they need quality fodder and “Quality is King”.

“To date, 2017 has certainly produced an abundant supply of fodder in many regions around the country but those higher yields do not always deliver the quality required in today’s modern dairy enterprises,” said John McKew, AFIA Chief Executive Officer.

“This workshop, the first of ten in a collaborative effort by AFIA and TPC Agriculture, aims to assist dairy farmers in these challenging times, and we encourage AFIA members and non-members to participate in as many workshops as possible to realise their full potential,” urged Mr McKew.

If you are interested in:

  • making fodder decisions that are the best fit for production and profit;
  • understanding what to grow and buy, and when to shandy low quality feed and when to sell it;

then this free workshop is a must for you.

To RSVP, please contact Renata Cumming from TPC Agriculture now on 0419 600 334 or via email at This email address is being protected from spambots. You need JavaScript enabled to view it..  Morning tea will be provided on the day.

Media Contact:

John McKew
Chief Executive Officer
Australian Fodder Industry Association
W: (03) 9670 0523
M: 0438 182 600
E: This email address is being protected from spambots. You need JavaScript enabled to view it.